Life is a Play.
Be a character in it.
Laura Dubourjal clothing brand draws inspiration from the theatrical world, bringing the drama and spectacle of the stage to the world of fashion. The collections are highly imaginative, with bold prints, eclectic accessories, and unique pieces that are sure to turn heads. The brand encourages its customers to express their own inner performer and embrace the theatrical spirit of fashion.
Scope - Brand Identity
Note - Work in progress. Photography not included.
Logo Design
For the creation of the logo design, I found inspiration from the theater scripts. These scripts possess a distinct ability to narrate stories by incorporating various punctuation marks, evocative sound effects and deliberate spacing between sentences.